Consulting & Fundraising
“The key is to approach fundraising from team perspective.”
When former Texas Secretary of State Roger Williams asked Susan Lilly to help raise $10 million for the Texas Republican Party Victory Campaign in 2008, she wasn’t sure it could be done. Raise $10 million in less than a year to help fund the party’s grassroots effort? It had never been done before.
But by mining her quarry of grassroots donors and by finding and reaching out to first time donors, Susan was able to make history in 2008 when the Texas GOP Victory Campaign raised more money in less time than any Victory campaign in history.
Susan and her team like to see results and working towards those goals is what has broken fundraising records in state senate races, congressional races, railroad commission races, supreme court races and for the Republican Party not once, but multiple times.
“The key is to approach fundraising from a team perspective,” Susan says. “We know that fundraising is one part of the campaign process.” And so Lilly & Company offers an array of services that go beyond traditional fundraising, when necessary, including: grassroots consulting, scheduling, organization and message development. Lilly & Company develops and implements an integrated strategy that includes donor recruitment and planning of small and large fundraising events. Lilly & Company also provides the client with regular updates on the fundraising efforts.
Lilly & Company can also give the client specific and targeting fundraising services that help the client raise money from the top floor to the shop floor. Her fundraising services include:
- Establish fundraising goal, timeline and budget.
- Review client's existing donor program.
- Develop a strategy consistent with each individual client’s needs and goals.
For a complete listing of services please contact us at (512) 477-7722 or by info@lillyandcompany.com.
Grassroots & Issue Advocacy
“A grassroots operation makes the difference.”
Working tough races has taught the team at Susan Lilly & Company the importance of achieving success at the grassroots level.
“One of the toughest races I ever worked was Todd Staples first campaign for Texas Senate,” Susan remembers. “We won because we had the best grassroots team. I learned then that a grassroots operation makes the difference. Since then, I’ve tried to give all my clients that same grassroots advantage.”
Issue Advocacy
In addition to campaigns, Lilly & Company has provided grassroots consulting to a number of issue groups focused on issues such as:
- prescription drug plan
- transportation
- steel tariffs
- the farm bill
- tort reform
As a part of its grassroots services, Lilly & Company will develop a comprehensive plan for you that identify the issue, and then will recruit and build a coalition of supporters and spokespersons who can effectively communicate a consistent message detailing the proposed solution to media and legislators. Also, Lilly & Company will oversee all targeted grassroots activities, including phone calls, meetings, and personalized letters to the press and targeted elected officials.
For a complete listing of services please contact us at (512) 477-7722 or by info@lillyandcompany.com.